One discontinued Michelob ULTRA beer featured a combination of flavors that sounded pretty good. So, why are we lucky to never have it ever again?

Budweiser, Corona and Michelob Ultra are all jostling for the top spot: who emerges as the world’s most valuable beer brand?

"Michelob Ultra now, for all intents and purposes, is Anheuser Busch's flagship beer, its star beer," Bernot says. "It's a really strong brand." Related stories Michelob's gains may not ...

Another Anheuser-Busch InBev beer, Michelob Ultra, has surpassed Bud Light in its share of US draft lines, marking an end to several decades of dominance. That’s according to data from ...

But Dry January paved the way for Sober October, and all of a sudden, booze-free beer is big business all-year round. Now it looks like Michelob Ultra plans to throw its hat in the ring. It’s a wonder ...

There is a new champion of tap beer, and it is still within the Anheuser-Busch InBev family. Michelob Ultra, which is among the slate of brands under the Anheuser-Busch InBev umbrella, has the ...

There is a new champion of tap beer, and it is still within the Anheuser-Busch InBev family. Michelob Ultra, which is among the slate of brands under the Anheuser-Busch InBev umbrella, has the ...

Michelob Ultra rose the ranks to become the second highest-selling beer last week, as Bud Light declines to No. 3. Bud Light was the highest selling beer last year but was dethroned by Modelo ...

Non-alcoholic beer is the most popular in the category, making up 84% of total sales. The upward trend can even be seen in one of this year’s Super Bowl commercials. Michelob Ultra Zero — an ...

Beer and the Olympics are bound together like never before. “Brewed Here” is a 15-second spot Michelob Ultra debuted recently to introduce itself as the exclusive beer sponsor of Team USA this ...

Steinman, of Beer Marketer’s Insights, said Michelob Ultra — one of the few low-calorie, low-carb beers at that price point — could patch holes left by Bud Light. “If Michelob Ultra is ...