Meta is now highlighting its “Opportunity Score” metric to more users, via a new alert in Ads Manager that aims to raise awareness of its ad performance recommendations. As you can see in this ...

As far as ads are concerned, “the only area of weakness” for META was spending by China-based marketers, according to Thill. The Analyst Is Upbeat on META’s Llama AI Tool “Llama is doing ...

Empirical studies consistently reveal a strong link between trends in earnings estimate revisions and the short-term price performance ... of some Meta Platforms metrics that are commonly tracked ...

Scheduled content posting allows for consistent messaging, while performance analytics provide ... and improved conversion metrics as a result of utilizing Meta Business Suite and Ads Manager. Future ...

Meta Ads Manager provides businesses with a versatile, all-in-one solution for creating, managing, and optimizing advertising campaigns. With tools for audience targeting, budget management, and ...

Top line expectations haven’t budged, with META forecasted to see 11% EPS growth on 13% higher sales. Image Source: Zacks Investment Research As usual, Advertising results will be a heavy focus ...