The company says it worked with diverse partners to “ensure the new brand was developed with inclusivity in mind” Digital News Writer, PEOPLE Aunt Jemima's new brand name and logo is hitting ...

The pancake syrup company Aunt Jemima is changing its name and imaging in the wake of renewed calls for racial equality. The Quaker Oats-owned company said Wednesday that the iconic Aunt ...

The new name is an homage to the mill that began making the pancake mix in 1889. Aunt Jemima is getting a new name, new logo and new look after announcing that it would be dropping the brand name ...

Quaker Oats is releasing a new name and logo for its “Aunt Jemima” products, finally retiring the racist stereotype that has adorned its pancake mixes and syrups for decades. The name “Aunt ...

Aunt Jemima syrup and pancakes will be completely rebranded and their packages redesigned, Quaker Oats announced on Wednesday, out of recognition that "Aunt Jemima's origins are based on a racial ...

Pepsico on Tuesday unveiled a new name and logo for Aunt Jemima, the pancake mix and syrup brand that for decades featured a caricature of a Black woman on the packaging, after a surge of ...

The nationwide rollout of the Pearl Milling Company brand name — formerly known as Aunt Jemima — is underway. The new brand said breakfast products in its Pearl Milling Company packaging began ...

Aunt Jemima is getting a new name. Quaker Oats is rebranding the venerable pancake brand as Pearl Milling Co. The PepsiCo-brand announced the new name and logo Tuesday, nearly eight months after ...

Aunt Jemima is going away this fall. Quaker Oats announced that the name and likeness of the caricature steeped in racism will be replaced. The food products tagged with the Aunt Jemima name and ...

Quaker Oats announced it would drop the name Aunt Jemima last summer after the killing of George Floyd and the widespread protests over racial inequality. By Neil Vigdor It has been a staple of ...

Aunt Jemima products will be gone from grocery shelves in June, and in their place will be bottles of syrup and boxes of pancake mix labeled Pearl Milling Company. The change comes one year after ...

A waffle enthusiast took to TikTok after trying Aunt Jemima’s replacement, Pearl Milling, and claimed that the syrup doesn’t taste the same. TikToker Oh Marni (@ohmarni) filmed the video after ...