You get Pop-Tarts ice cream. Sounds like a fever dream, right? But it’s actually reality because Pop-Tarts just dropped a big one—they’re launching ice cream sandwiches based on their most popular ...

To celebrate those final moments of summer, there’s nothing quite like a party and now, Pop-Tarts is taking the party to the next level with biggest Pop-Tart ever: the Pop-Tarts Party Pastry ...

Kellanova, the parent company of popular brands such as Pringles, Rice Krispies Treats, Cheez-It and Pop-Tarts, announced May 8 that Pop-Tarts would be expanding into the freezer aisle with a ...

Pop-Tarts is toasting up some news. TODAY exclusively announced on Dec. 4 that the Frosted Cinnamon Roll Pop-Tarts flavor will serve as the third mascot at this year's Pop-Tarts Bowl, giving it an ...

If you are looking for the perfect Halloween costume, look no further. The Pop-Tarts Bowl introduced the world to the Pop-Tarts Frosted Strawberry Mascot last December, and now you can dress up ...

In a social media post Monday, the Pop-Tarts Bowl's official account on X broke the news that its beloved mascot that went viral during the 2023 bowl game is now available to purchase as a costume ...

The second annual Pop-Tarts Bowl Saturday featured a bonkers Fast & Furious-style tribute to a strawberry breakfast treat that was eaten last year by the winning team while one fan tossed one of ...