Every winter, people dive into icy waters for the polar bear plunge. You can experience the perks of cold water immersion therapy at home — it is easier than you ...

But lest you chalk cold plunging up to just another viral phenomenon, let it be known that tons of professional athletes swear by the big chill for its purported recovery benefits ...

Liquid Death released its own ice bath in collaboration with high-end brand Plunge. The bath comes complete with a chiller, ...

If your friends told you to jump in a (cold, cold) lake, would you? Reporter Tammy Swift did just that when she tried out the ...

The cold plunge tub market is set for substantial growth, with the global market size projected to hit USD 332.9 million in ...

Strictly Come Dancing judge Shirley Ballas has shared a glimpse at how she preps for the first live show of the series - by ...

Strictly Come Dancing judge Shirley Ballas has shown off her impressive physique as she took a daring ice bath ahead of ...

One billion people experience migraines, yet the perfect treatment is still out of reach. Can a vibrator offer a surprising ...

Tears, transformation and tranquillity – these are the feelings that George Kyriacou, founder of Arctic Edge, believes that ...

A leading mental health charity with a substantial Galway footprint is calling on people across the country to take a plunge ...

High-income Americans are investing more time and money into their health and longevity. An LA architect shared some of the ...