But there are limits to how far Mondelez will allow its AI to go. Consumers tend to respond to new products that aren’t overly unfamiliar, which is why brand extensions are so popular ...

Looking forward, I expect Mondelez to continue with its current plan of slow organic growth mixed with acquisitions. Organic top-line growth should come from price increases, brand extensions ...

Mondelez already has been branching into the in-store bakery area via extensions of its popular packaged snack brands such as Oreo cupcakes and muffins. “That is a high-value-added, high-net ...

Clif Bar is launching a new brand ... ups is an extension of a collaboration with the fitness app Strava, which will post co-branded content, event activations and themed challenges around “Raise Your ...

But the company - then known as Kraft - faced the wrath of Cadbury's chocolate fans after the takeover of the British brand. Mondelez International is a spin-off of US giant Kraft Foods ...

Mondelez owns several iconic global brands that generate more than $1 billion in annual sales. The snacking company also owns many beloved regional brands. The serial acquirer has bought nine ...

Snack food giant Mondelez International is sweet on Hershey ... The move will give the buyer access to a portfolio of brands including Cheez-It, Pringles and Pop-Tarts. Kellanova’s portfolio ...

In this context, Mondelez has proven unrelenting in its commitment to remove further complexity from its operations by rationalizing its supplier base, parting ways with unprofitable brands ...

NORTHAMPTON, MA / ACCESSWIRE / June 7, 2024 / Originally published by TriplePunditToday's consumer packaged goods companies operate in a challenging and increasingly uncertain environment. Around ...

Zaramella says Mondelez cookie brands like Chips Ahoy! and Oreo are doing very well in China. He also says India has been a growth engine for Mondelez in the last few years, and that Europe has ...