One of Nike's most iconic cross-training shoes is set for a comeback and fans ... first released in 1990 and made famous by two-sport star Bo Jackson, will return next month in its original ...

and might be best known for pitching shoes for Nike. The sneaker giant's first commercial employing Jackson was aired during the 1989 MLB All-Star Game, titled "Cross-Training by Bo Jackson." ...

you remember the Bo Jackson cross trainers, and if you're like me, you wanted a pair but your mother told you no because she wasn't spending that much on a pair of gym shoes. Well, to quote the ...

In an unexpected move, Nike gave the green light for a Bo Jackson release amidst the ... The Nike Air SC Trainer High, a Jackson signature shoe, in its original “Auburn” colorway.

His Nike ads featuring Bo Jackson as well as those with ... It” (1986), into Air Jordan ads; and put the shoes’ namesake in them, too. Jackson was a baseball star for the Kansas City Royals ...

The famous “Bo Knows” campaign, which launched in 1989, promoted Nike’s cross-training shoes and became one of the most successful sports marketing campaigns in history. Jackson’s deal ...

featuring Bo Jackson, for Nike’s cross-training shoes.Credit...Wieden+Kennedy for Nike In the “Bo Knows” commercials for cross-training shoes, Bo Jackson, who played both football and ...