Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, the conference partnered with the clothing line Bathing Ape in a logo on ...

Flamboyant court designs are nothing new in college basketball. Oregon's pine trees, Memphis' tiger stripes, Oakland's dark court, and Florida Atlantic's palm trees. Schools aren't afraid to take big ...

The NCAA released its court design for the 2025 Men's Final Four, which will played Saturday, April 5 and Monday, April 7 at ...

The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.

Big 12 Tournament action is off and running, but fans and media of the sport are having issues with the court design being used.

the Big 12 men’s basketball tournament features 16 teams, giving more fan bases a reason to get riveted to the action. For more than a few fans and observers, however, a new court design is ...

The Big 12 has unveiled an unusual-looking court design for the conference's basketball tournaments, leading to a strong reaction from social media ...

So much of college basketball can be about opinion or analysis ... In the first two months of the season, the brilliant design of the SEC’s non-conference schedules became apparent.