Yes, BMW launched a dope 1929 ad campaign with its logo overlaid on a spinning airplane propeller (pictured below). The ...

BMW’s round logo is receiving its first redesign in more than two decades.

BMW is revamping its roundel logo for 2020, both online and off. The last change was in 1997, and over the company’s more than 100-year run there have only been six different interpretations of ...

In conjunction with the unveiling of the Concept i4, BMW debuted a new transparent logo that will be used for all communications.

For the past 14 years, the BMW sound logo was a "double gong" you could hear at the end of every commercial and official video created by the Bavarian company. According to BMW's Brand Identity ...

The BMW logo is instantly recognisable, but many drivers have been confused by what the emblem actually means - however, the car manufacturer has now cleared it all up ...

BMW is introducing a new logo, the biggest redesign it’s had in over 100 years. The new design is a more modern and flatter look, with a transparent background that replaces the outer black ring.

Alongside its new Concept i4, BMW recently unveiled a new design for its iconic blue, white, and black logo. The new roundel incorporates a flat color scheme and deletes the black background from ...