For a while, Amazon had suffered from success, scaling at a rapid rate but unable to keep a consistent brand ecosystem, leading to a fragmented identity. With a new refined logo design ...

Amazon has announced an updated version of its smart Dash Cart — a shopping cart that lets users scan and pay for their purchases as they shop to avoid waiting in checkout lines. The original ...

Amazon is one of the largest companies in the world - but people have only just clocked the hidden messages in its logo. The company has around 310 million customers worldwide and processes a ...

In-depth Amazon coverage from the tech giant’s hometown, including e-commerce, AWS, Amazon Prime, Alexa, logistics, devices, and more. GeekWire’s Todd Bishop waits for his ID to be checked due ...

Amazon is preparing to roll out an upgraded version of its Dash Cart at select Whole Foods stores. The smart shopping cart, which made its debut in Amazon's Fresh stores in September 2020 ...

Amazon announced this week that it will be bailing on the Just Walk Out checkout technology — which used cameras and sensors to scan each item — and shift to the “Dash Cart,” a self ...