GroupM Chief Investment Officer Matt Sweeney and Stagwell Global Vice Chair David Sable have joined Radio Ink's Forecast 2025 ...
GroupM Chief Investment Officer Matt Sweeney has been confirmed as a panelist in the opening Forecast session, “Economic ...
Australia’s largest agency, Omnicom’s OMD, heads up RECMA’s biannual assessment of agencies strengths and weaknesses while ...
The flow of ad dollars to women’s sports is growing. After launching an initiative earlier in 2024 to double the amount of ...
The other key winners in the category include Wavemaker, Interactive Avenues, LS Digital, Madison Media and Mindshare ...
More than 20 client brands have expanded their spending in women's sports vis a vis the new marketplace, including Adidas, ...
Shashi Sinha conferred with Lifetime Achievement Award. Prasanth Kumar, Amin Lakhani, Vikram Sakhuja among other key awardees ...
The 2024 Rural Barometer report highlights a 60% rise in the average FMCG basket size among rural consumers, from 5.8 in 2022 ...
With income growth, better infrastructure, and digital adoption driving the change, rural households have expanded their ...
The report identifies a clear divide between rural consumers who rely solely on agricultural income, which accounts for 19% ...
The Kantar and GroupM study highlights a nearly 60 per cent growth in the average FMCG basket size for rural consumers, ...
Rural India is experiencing a surge in hybrid media consumption, with consumers increasingly utilizing both online and ...